G2 Vendor Directory

Keap vs. Klaviyo

A side-by-side comparison based on G2 review data.

MetricKeap

by Thryv

Klaviyo

by Klaviyo

Overall rating3.94.6
Review count321,370
Ease of use8.48.8
Ease of setup8.18.7
Quality of support8.48.6
Meets requirements8.49.2
NPS16.12903272.69289
Small Business80.0%81.9%
Mid-Market16.7%16.4%
Enterprise3.3%1.6%
Total page views1,1455,118
Total LLM citations9,35248,942

Keap

Keap is a small business CRM and automation platform designed to grow your profitable business. With Keap, you'll easily capture, organize, track, and nurture all of your leads to increase sales and revenue. The Keap CRM has everything you need to automate your business: lead capture and management, sales automation, marketing automation, email automation and text marketing.

Pros

  • Automation
  • Automation Features
  • Ease of Use
  • Client Relationship Management
  • Automation Efficiency
  • Email Marketing

Klaviyo

Klaviyo is the all-in-one platform that helps B2C businesses grow by integrating marketing, analytics, and customer service in one solution. Powered by unified data and built-in AI , Klaviyo empowers B2C businesses: - Orchestrate your email marketing, SMS marketing, RCS, push, WhatsApp, reviews, forms, and ads in one platform - Sync with 400+ tools to capture and unify behavior data - AI-optimized messages, segments, timing, and creative to scale conversions - Unlock analytics like RFM, funnel reporting, and catalog insights By capturing every click, purchase, and conversation into a

Pros

  • Ease of Use
  • Email Marketing
  • Automation
  • Easy Integration
  • Integrations
  • Easy Creation