G2 Vendor Directory

Keap vs. Benchmark Email

A side-by-side comparison based on G2 review data.

MetricKeap

by Thryv

Benchmark Email

by Polaris Software

Overall rating3.94.3
Review count32119
Ease of use8.49.0
Ease of setup8.18.9
Quality of support8.48.8
Meets requirements8.48.9
NPS16.12903255.555556
Small Business80.0%69.2%
Mid-Market16.7%24.8%
Enterprise3.3%6.0%
Total page views1,145391
Total LLM citations9,3522,571

Keap

Keap is a small business CRM and automation platform designed to grow your profitable business. With Keap, you'll easily capture, organize, track, and nurture all of your leads to increase sales and revenue. The Keap CRM has everything you need to automate your business: lead capture and management, sales automation, marketing automation, email automation and text marketing.

Pros

  • Automation
  • Automation Features
  • Ease of Use
  • Client Relationship Management
  • Automation Efficiency
  • Email Marketing

Benchmark Email

Benchmark Email makes it easy to create professional email campaigns, grow your contact list, and see what's working. For 20+ years, we've helped marketers send great emails without fighting complex software. Here's what you get: - Drag-and-Drop Email Builder: Design mobile-responsive emails without coding. Pick a readymade template or start from scratch, then customize with content blocks, columns, and saved blocks you can reuse. - Sign-Up Forms: Build branded sign-up forms and embed them on any website, or set them up as popups. New contacts get assigned to the right lists automatically.

Pros

  • Ease of Use
  • Features
  • User Interface
  • Automation
  • Customer Support
  • Simple