G2 Vendor Directory

theCRM vs. ActiveCampaign

A side-by-side comparison based on G2 review data.

MetrictheCRM

by CRM-UK

ActiveCampaign

by ActiveCampaign

Overall rating5.04.4
Review count1014,827
Ease of use9.58.5
Ease of setup10.08.3
Quality of support9.88.7
Meets requirements9.88.9
NPS10063.188467
Small Business44.4%92.0%
Mid-Market44.4%7.1%
Enterprise11.1%0.9%
Total page views8012,380
Total LLM citations49171,147

theCRM

theCRM is modern CRM software designed to improve the management of sales, customers or any business process you would like to digitally transform. Helping you to deliver more growth and deliver more efficiency. We can help you improve the management, tracking, automation and reporting of all your processes.  Increase the efficiency of marketing, sales, product management, service delivery and much more. theCRM can be quickly integrated with your existing systems. Make your business more efficient by reducing the manual duplication of data and improving data quality.

Pros

    ActiveCampaign

    ActiveCampaign is the autonomous marketing platform built to transform how marketers, agencies, and business owners work. Use Active Intelligence to power goal-aware automations and orchestrate personalized experiences across email, SMS, and WhatsApp. Effortlessly integrate with 1000+ apps, uncover deep performance insights, and optimize your workflows so you win every day. - Autonomous marketing Built on the foundation of marketing automation, fuel your marketing strategy and customer journeys with AI-driven execution, optimization, and insight at every step.

    Pros

    • Ease of Use
    • Automation
    • Automations
    • Automation Features
    • Features
    • Email Marketing