Thareja AI vs. Amazon Connect

Thareja is an AI customer support platform that lets businesses build custom AI agents trained on their own content — websites, help centers, docs, PDFs, and internal knowledge bases. Unlike generic chatbots, Thareja agents deliver accurate, company-specific answers around the clock across web chat, email, Zendesk, WhatsApp, Slack, Instagram, and more. When the AI can't resolve an issue, it automatically creates a support ticket for your team.

Amazon Connect is an easy to use omnichannel cloud contact center that helps companies provide superior customer service at a lower cost. Over 10 years ago, Amazon’s retail business needed a contact center that would give our customers personal, dynamic, and natural experiences. We couldn’t find one that met our needs, so we built it. We've now made this available for all businesses, and today thousands of companies ranging from 10 to tens of thousands of agents use Amazon Connect to serve millions of customers daily.