Symplify Communication vs. SAP Engagement Cloud (formerly SAP Emarsys)
A side-by-side comparison based on G2 review data.
| Metric | Symplify Communication | SAP Engagement Cloud (formerly SAP Emarsys) |
|---|---|---|
| Overall rating | 4.4 | 4.2 |
| Review count | 34 | 666 |
| Ease of use | 8.5 | 8.4 |
| Ease of setup | 8.1 | 7.6 |
| Quality of support | 9.4 | 8.6 |
| Meets requirements | 8.8 | 8.5 |
| NPS | 57.575758 | 45.9375 |
| Small Business | 36.4% | 24.1% |
| Mid-Market | 45.5% | 53.1% |
| Enterprise | 18.2% | 22.8% |
| Total page views | 78 | 1,440 |
| Total LLM citations | 77 | 5,039 |
Symplify Communication
Symplify Communication is a cross-channel CRM and marketing automation platform designed for marketers and CRM teams who need to move fast without losing relevance. Built in Stockholm with European data hosting, Symplify helps businesses across ecommerce, NGOs, and iGaming deliver personalised customer journeys at scale. With over 3.3 billion messages sent through the platform every year, it is built for high-volume operations while keeping automation simple to manage. AI is built into the platform to support smarter decisions across the customer journey.
- Ease of Use
- Notifications
- Easy Setup
- Analytics
- Data Analytics
- Reporting Features
SAP Engagement Cloud (formerly SAP Emarsys)
SAP Engagement Cloud (formerly SAP Emarsys) helps organizations power unique engagement by connecting real-time customer insights with the operational signals that run the business. As part of the SAP Customer Experience (CX) portfolio, Engagement Cloud enables personalized, AI-driven interactions across every channel—turning moments like orders, service events, and loyalty milestones into timely, relevant experiences that build trust, strengthen relationships, and drive growth.
- Ease of Use
- Automation
- Features
- Helpful
- Personalization
- Intuitive