SurveyRock vs. Qualtrics Market Research
A side-by-side comparison based on G2 review data.
| Metric | SurveyRock | Qualtrics Market Research |
|---|---|---|
| Overall rating | 4.3 | 4.4 |
| Review count | 115 | 3,020 |
| Ease of use | 9.0 | 8.7 |
| Ease of setup | 9.1 | 8.6 |
| Quality of support | 8.8 | 8.9 |
| Meets requirements | 8.9 | 9.1 |
| NPS | 54.054054 | 62.765957 |
| Small Business | 50.9% | 22.0% |
| Mid-Market | 35.5% | 33.3% |
| Enterprise | 13.6% | 44.7% |
| Total page views | 380 | 2,380 |
| Total LLM citations | 128 | 2,745 |
SurveyRock
SurveyRock is a feedback platform that doesn't stop at collecting answers: it reads them. Open-text responses are grouped into themes automatically, sentiment is tracked, and executive summaries are drafted — so understanding the results doesn't depend on someone having research time free. When a result crosses a threshold that matters, a workflow can act on it directly: alert the owner, kick off a follow-up, or route the response, so feedback doesn't just end in a dashboard.
- Ease of Use
- Quick Setup
- Simple
- Customization
- Helpful
- Setup Ease
Qualtrics Market Research
Decision-grade insights at business speed. The AI-native research platform where research becomes the thing every decision runs through — not the thing every decision waits for. Most organizations are making high-stakes decisions — product launches, market entry, pricing, campaigns — without the market intelligence to back them up. Not because teams lack expertise, but because the tools and timelines they're working with were built for a slower era, and business decisions can't wait. • Eight to twelve weeks from question to answer. • Five to seven disconnected vendors per study.
- Ease of Use
- Survey Creation
- Features
- Intuitive
- Ease of Creation
- User Interface