SurveyCTO vs. Zeta Marketing Platform
A side-by-side comparison based on G2 review data.
| Metric | SurveyCTO | Zeta Marketing Platform |
|---|---|---|
| Overall rating | 4.4 | 4.0 |
| Review count | 64 | 117 |
| Ease of use | 8.6 | 8.0 |
| Ease of setup | 8.8 | 7.9 |
| Quality of support | 9.1 | 8.2 |
| Meets requirements | 8.8 | 8.2 |
| NPS | 65.079365 | 31.578947 |
| Small Business | 43.5% | 16.5% |
| Mid-Market | 35.5% | 45.2% |
| Enterprise | 21.0% | 38.3% |
| Total page views | 396 | 1,324 |
| Total LLM citations | 1,830 | 15,082 |
SurveyCTO
We are a secure, flexible data collection software platform built for high-quality data capture—wherever and however you work. Our history: Developed in 2012, SurveyCTO was designed to address the challenges associated with collecting high-quality data in the field: lack of data quality controls, unreliable internet, an inability to scale, and poor data security. Today, SurveyCTO is one of the world’s most powerful data collection software platforms.
- Ease of Use
- Ease of Creation
- Templates
- Flexibility
- Customer Support
- Time-saving
Zeta Marketing Platform
Zeta Global (NYSE: ZETA) is the AI Marketing Cloud that leverages advanced artificial intelligence and trillions of consumer signals to make it easier for marketers to acquire, grow, and retain customers more efficiently. Through the Zeta Marketing Platform (ZMP), our vision is to make sophisticated marketing simple by unifying identity, intelligence, and omnichannel activation into a single platform – powered by one of the industry’s largest proprietary databases and AI.
- Ease of Use
- Customer Support
- Features
- Helpful
- Performance Results
- User Interface