SurveyCTO vs. Roku OneView (formerly Dataxu)
A side-by-side comparison based on G2 review data.
| Metric | SurveyCTO | Roku OneView (formerly Dataxu) |
|---|---|---|
| Overall rating | 4.4 | 3.8 |
| Review count | 64 | 86 |
| Ease of use | 8.6 | 7.5 |
| Ease of setup | 8.8 | 7.4 |
| Quality of support | 9.1 | 8.6 |
| Meets requirements | 8.8 | 8.0 |
| NPS | 65.079365 | 8.235294 |
| Small Business | 43.5% | 31.8% |
| Mid-Market | 35.5% | 41.2% |
| Enterprise | 21.0% | 27.1% |
| Total page views | 396 | 152 |
| Total LLM citations | 1,830 | 712 |
SurveyCTO
We are a secure, flexible data collection software platform built for high-quality data capture—wherever and however you work. Our history: Developed in 2012, SurveyCTO was designed to address the challenges associated with collecting high-quality data in the field: lack of data quality controls, unreliable internet, an inability to scale, and poor data security. Today, SurveyCTO is one of the world’s most powerful data collection software platforms.
- Ease of Use
- Ease of Creation
- Templates
- Flexibility
- Customer Support
- Time-saving
Roku OneView (formerly Dataxu)
A single platform for marketers and content owners to reach more cord-cutters of any platform and measure performance using TV identity data from the No. 1 TV streaming platform in the US to manage to advertise. Advertisers can manage their entire campaigns – including OTT, linear TV, omnichannel, and more – all in one place, and can reach four in five homes in America with OneView Ad Platform.