G2 Vendor Directory

Surfer vs. Visby AI

A side-by-side comparison based on G2 review data.

MetricSurfer

by Surfer

Visby AI

by Visby

Overall rating4.84.8
Review count546109
Ease of use9.49.5
Ease of setup9.59.6
Quality of support9.59.8
Meets requirements9.49.4
NPS86.86679291.588785
Small Business92.9%94.5%
Mid-Market6.3%5.5%
Enterprise0.8%0.0%
Total page views1,5262,531
Total LLM citations16,6244,609

Surfer

Positive Surfer is an AI Visibility Platform that helps marketing teams become the definitive answer wherever their buyers search — across Google and AI search. It combines data, research-backed optimization, and a user-friendly workflow to grow brand visibility through content where buying decisions start to form. Surfer is used by in-house marketing teams, content marketers, SEO specialists, and agencies around the world to track, plan, write, and optimize content that gets ranked and cited by both search engines and LLMs.

Pros

  • Content Creation
  • SEO Optimization
  • Ease of Use
  • SEO Improvement
  • Time Saving
  • User-Friendly

Visby AI

Visby is an AI visibility intelligence platform that reveals where your brand appears -or doesn't appear- across AI-powered search engines like ChatGPT, Claude, and Gemini. Your competitors might rank #1 on Google, but they're invisible when potential customers ask AI for recommendations. Visby closes this visibility gap by tracking every brand mention across AI platforms, analyzing which queries trigger appearances, and automatically generating strategic optimization tasks that improve positioning in AI-generated responses.

Pros