G2 Vendor Directory

Surfer vs. SE Ranking

A side-by-side comparison based on G2 review data.

MetricSurfer

by Surfer

SE Ranking

by SE Ranking

Overall rating4.84.7
Review count5461,619
Ease of use9.49.3
Ease of setup9.59.4
Quality of support9.59.5
Meets requirements9.49.3
NPS86.86679288.132296
Small Business92.9%87.3%
Mid-Market6.3%10.6%
Enterprise0.8%2.1%
Total page views1,5265,267
Total LLM citations16,62445,023

Surfer

Positive Surfer is an AI Visibility Platform that helps marketing teams become the definitive answer wherever their buyers search — across Google and AI search. It combines data, research-backed optimization, and a user-friendly workflow to grow brand visibility through content where buying decisions start to form. Surfer is used by in-house marketing teams, content marketers, SEO specialists, and agencies around the world to track, plan, write, and optimize content that gets ranked and cited by both search engines and LLMs.

Pros

  • Content Creation
  • SEO Optimization
  • Ease of Use
  • SEO Improvement
  • Time Saving
  • User-Friendly

SE Ranking

Your Search Ecosystem, Finally in One Place Search has fundamentally changed. The rankings, AI-generated answers, local visibility, brand mentions, and social signals that shape your digital performance no longer operate in isolation — and your data should not either. SE Ranking gives you a connected view of your search ecosystem so you can understand what is actually driving results, adapt as the landscape shifts, and walk into stakeholder conversations with clarity rather than approximations.

Pros

  • Ease of Use
  • Features
  • Keyword Research
  • Rank Tracking
  • SEO Optimization
  • Competitor Analysis