Surfaced vs. Semrush
A side-by-side comparison based on G2 review data.
| Metric | Surfaced | Semrush |
|---|---|---|
| Overall rating | 4.8 | 4.4 |
| Review count | 12 | 4,293 |
| Ease of use | 8.9 | 8.5 |
| Ease of setup | 8.8 | 8.8 |
| Quality of support | 9.9 | 8.7 |
| Meets requirements | 9.7 | 8.9 |
| NPS | 91.666667 | 64.381271 |
| Small Business | 100.0% | 64.4% |
| Mid-Market | 0.0% | 29.1% |
| Enterprise | 0.0% | 6.5% |
| Total page views | 25 | 13,335 |
| Total LLM citations | 6 | 122,903 |
Surfaced
Surfaced is an AI search visibility platform for generative engine optimization (GEO), also called answer engine optimization (AEO). It tracks how a brand shows up in AI-generated answers across 12 engines (ChatGPT, Google Gemini, Google AI Overviews, Google AI Mode, Google Search, Google News, Claude, Perplexity, DeepSeek, Grok, Mistral AI and Microsoft Copilot), shows which content gaps explain the result, and generates the content that closes them. Every paid plan comes with a dedicated AI visibility expert, so the software comes with a person attached.
Semrush
Semrush, an Adobe Company, is the leading brand visibility platform, empowering marketers to command their online presence and create measurable impact. Built on the industry’s most expansive proprietary dataset, Semrush delivers AI-driven insights across SEO, Agentic Search Optimization, content marketing, paid media, and social strategy. Used by over 28 million users globally – from scaling startups to the Fortune 500 – Semrush provides the competitive intelligence needed to win visibility in an evolving digital landscape.
- Features
- Ease of Use
- Keyword Research
- Helpful
- SEO Optimization
- SEO Tools