SQM CX Quality™ vs. MaestroQA

SQM's CX Quality product is an AutoCX software tool that helps contact centers predict, benchmark, diagnose, and improve customer experience. SQM's AutoCX software can evaluate 100% of customer interactions or operate using defined agent, team, or line-of-business quotas. Our predictive CX models measure key outcomes such as CSAT, First Call Resolution, and Call Resolution, with predicted CSAT achieving up to 95% alignment with post-call survey results. A key differentiator is benchmarking.

MaestroQA is an AI-powered conversation analytics platform that helps leaders uncover insights and scale quality across calls, chats, emails, bots, surveys, and more. "We started as a Contact Center QA company that powers human-QA workflows in 2017. The arrival of LLMs transformed the potential to turn the conversation data in our platform into structured data. As a result, CEOs and their leadership teams' eyes opened to the potential for insights from conversation data to drive strategic priorities.