G2 Vendor Directory

SmartyAds DSP vs. AdRoll

A side-by-side comparison based on G2 review data.

MetricSmartyAds DSP

by SmartyAds

AdRoll

by NextRoll

Overall rating4.54.1
Review count23807
Ease of use9.28.5
Ease of setup8.88.6
Quality of support8.88.3
Meets requirements9.28.5
NPS68.18181836.989796
Small Business85.7%56.7%
Mid-Market14.3%35.5%
Enterprise0.0%7.8%
Total page views1572,729
Total LLM citations23912,393

SmartyAds DSP

SmartyAds is a global digital advertising software developer that creates cutting-edge programmatic solutions for digital advertisers, publishers, ad agencies, and enterprises worldwide. Through leadership in machine learning, AI, and real-time bidding algorithms, SmartyAds drives new opportunities and provides a safe, robust, easy-to-use, and future-proof environment for collaboration. SmartyAds places the needs of partners and clients above all, striving to deliver maximum success and yield.

Pros

  • Easy Setup
  • Ease of Use
  • Setup Ease
  • Campaign Management
  • Customer Support
  • Dashboard Usability

AdRoll

AdRoll is a connected advertising platform designed to assist growth-oriented marketers in navigating the complexities of digital advertising. This comprehensive solution provides users with powerful artificial intelligence capabilities, flexible campaign management tools, and seamless integrations, all aimed at converting clicks into customers. By offering a full-funnel performance approach, AdRoll empowers mid-sized businesses to streamline their marketing efforts and achieve measurable results across various channels.

Pros

  • Ease of Use
  • Ad Management
  • Campaign Management
  • Easy Setup
  • Customer Support
  • Targeting