G2 Vendor Directory

SmarterStats vs. Google Analytics 360

A side-by-side comparison based on G2 review data.

MetricSmarterStats

by SmarterTools

Google Analytics 360

by Google

Overall rating4.64.4
Review count13599
Ease of use9.18.4
Ease of setup7.98.2
Quality of support8.68.3
Meets requirements9.59.0
NPS76.92307755.776173
Small Business46.2%50.3%
Mid-Market30.8%31.0%
Enterprise23.1%18.8%
Total page views33317
Total LLM citations51,071

SmarterStats

SmarterStats is a suite of business analytics tools that help a business manage its online presence, to understand the popularity of a website or storefront.

Pros

    Google Analytics 360

    Google Analytics 360 is an enterprise-level analytics solution designed to help large organizations gain comprehensive insights into customer behavior across various channels and devices. By consolidating data from websites, mobile apps, and offline interactions, it enables businesses to understand the complete customer journey and make informed decisions to enhance marketing strategies and user experiences.

    Pros

    • Insights
    • Easy Integrations
    • Ease of Use
    • Integrations
    • Reporting
    • Data Analysis