G2 Vendor Directory

SimplyCast 360 vs. SAP Engagement Cloud (formerly SAP Emarsys)

A side-by-side comparison based on G2 review data.

MetricSimplyCast 360

by simplycast

SAP Engagement Cloud (formerly SAP Emarsys)

by SAP

Overall rating4.34.2
Review count16666
Ease of use9.38.4
Ease of setup9.07.6
Quality of support9.28.6
Meets requirements9.38.5
NPS5045.9375
Small Business50.0%24.1%
Mid-Market31.3%53.1%
Enterprise18.8%22.8%
Total page views1311,440
Total LLM citations525,039

SimplyCast 360

SimplyCast is an ISO 27001:2013-certified, leading provider of engagement software for organizations worldwide. Providing both emergency and non-emergency communication technology, SimplyCast offers 20+ communication tools and channels to help organizations maximize their efficiency. The company's 360 engagement platform is a feature-rich solution combining marketing automation, inbound marketing, and interactive communication.

Pros

  • Easy Integrations
  • Workflows
  • Personalization Services
  • Email Management
  • Customization
  • Customizability

SAP Engagement Cloud (formerly SAP Emarsys)

SAP Engagement Cloud (formerly SAP Emarsys) helps organizations power unique engagement by connecting real-time customer insights with the operational signals that run the business. As part of the SAP Customer Experience (CX) portfolio, Engagement Cloud enables personalized, AI-driven interactions across every channel—turning moments like orders, service events, and loyalty milestones into timely, relevant experiences that build trust, strengthen relationships, and drive growth.

Pros

  • Ease of Use
  • Automation
  • Features
  • Helpful
  • Personalization
  • Intuitive