G2 Vendor Directory

ServiceNow CPQ vs. London Dynamics

A side-by-side comparison based on G2 review data.

MetricServiceNow CPQ

by ServiceNow

London Dynamics

by London Dynamics

Overall rating4.24.2
Review count8715
Ease of use8.59.3
Ease of setup8.110.0
Quality of support8.910.0
Meets requirements8.89.3
NPS39.0804646.666667
Small Business26.3%80.0%
Mid-Market32.9%13.3%
Enterprise40.8%6.7%
Total page views71548
Total LLM citations1,25242

ServiceNow CPQ

ServiceNow CPQ is an end-to-end omnichannel CPQ platform designed to drive sales performance and enable optimized customer experiences for any business selling complex products or services. Embedded with first-to-market AI innovation, ServiceNow CPQ is an API-first, fully composable solution that combines dynamic product discovery, a proprietary configuration and solving engine, centralized transaction management, customized pricing logic, and flexible customer agreements.

Pros

  • Ease of Use
  • Product Configuration
  • Intuitive
  • Easy Setup
  • Integrations
  • Easy Integrations

London Dynamics

London Dynamics is a software company specializing in 3D and augmented reality (AR) product visualization for eCommerce. Founded by the team behind Ikea Place, it brings a deep understanding of retailer priorities and the pressures of digital transformation. Headquartered in London, the company provides a full-stack platform and services — including 3D product visualizers, customizable configurators, AR visualization, 3D product animation and 3D virtual product photography — all designed to leverage increasingly universal 3D and AR functionality across browsers and devices.

Pros