G2 Vendor Directory

ServiceNow CPQ vs. Brikl

A side-by-side comparison based on G2 review data.

MetricServiceNow CPQ

by ServiceNow

Brikl

by Brikl

Overall rating4.24.3
Review count8725
Ease of use8.58.6
Ease of setup8.17.9
Quality of support8.99.3
Meets requirements8.89.0
NPS39.0804648
Small Business26.3%76.0%
Mid-Market32.9%20.0%
Enterprise40.8%4.0%
Total page views715174
Total LLM citations1,252115

ServiceNow CPQ

ServiceNow CPQ is an end-to-end omnichannel CPQ platform designed to drive sales performance and enable optimized customer experiences for any business selling complex products or services. Embedded with first-to-market AI innovation, ServiceNow CPQ is an API-first, fully composable solution that combines dynamic product discovery, a proprietary configuration and solving engine, centralized transaction management, customized pricing logic, and flexible customer agreements.

Pros

  • Ease of Use
  • Product Configuration
  • Intuitive
  • Easy Setup
  • Integrations
  • Easy Integrations

Brikl

Brikl is the platform promotional product distributors run their branded merch business on: bulk orders and on-demand stores side by side, under one login. Source at wholesale pricing, place the order or launch the store, and let artwork, production, and payment run automatically. No inventory, no minimums. Sourcing starts with a marketplace of 8,000+ decorated products from 190+ wholesale brands at live cost of goods, with 12+ decoration methods configured per product. Pick an item, set your markup, and it’s catalog-ready. Bulk orders.

Pros

  • Ease of Use
  • E-commerce Services
  • Customizability
  • Template Variety
  • E-commerce Integration
  • Feature Diversity