Semrush vs. Serpstat
A side-by-side comparison based on G2 review data.
| Metric | Semrush | Serpstat |
|---|---|---|
| Overall rating | 4.4 | 4.6 |
| Review count | 4,293 | 466 |
| Ease of use | 8.5 | 9.0 |
| Ease of setup | 8.8 | 9.2 |
| Quality of support | 8.7 | 9.5 |
| Meets requirements | 8.9 | 9.2 |
| NPS | 64.381271 | 77.802198 |
| Small Business | 64.4% | 80.5% |
| Mid-Market | 29.1% | 17.2% |
| Enterprise | 6.5% | 2.4% |
| Total page views | 13,335 | 553 |
| Total LLM citations | 122,903 | 10,046 |
Semrush
Semrush, an Adobe Company, is the leading brand visibility platform, empowering marketers to command their online presence and create measurable impact. Built on the industry’s most expansive proprietary dataset, Semrush delivers AI-driven insights across SEO, Agentic Search Optimization, content marketing, paid media, and social strategy. Used by over 28 million users globally – from scaling startups to the Fortune 500 – Semrush provides the competitive intelligence needed to win visibility in an evolving digital landscape.
- Features
- Ease of Use
- Keyword Research
- Helpful
- SEO Optimization
- SEO Tools
Serpstat
Serpstat, Search & AI Intelligence Platform. This is a vital tool for businesses seeking to achieve higher rankings and strengthen their online presence. The Serpstat toolbox contains over 50 powerful tools: - Recognize and assess key players in your market. - obtain top-tier, ranking-oriented content. - adopt industry best practices from frontrunners. - refine your paid campaigns. - generate or rework articles, produce meta tags, refine grammar and spelling, and extract keywords from text.
- Powerful Features
- Customizability
- Rank Tracking
- Reporting Features
- Customer Support
- User-Friendly