G2 Vendor Directory

Semrush vs. Sensor Tower

A side-by-side comparison based on G2 review data.

MetricSemrush

by Adobe

Sensor Tower

by Sensor Tower

Overall rating4.44.4
Review count4,293171
Ease of use8.58.4
Ease of setup8.88.5
Quality of support8.78.8
Meets requirements8.98.5
NPS64.38127160.119048
Small Business64.4%27.6%
Mid-Market29.1%44.7%
Enterprise6.5%27.6%
Total page views13,3351,707
Total LLM citations122,90328,057

Semrush

Semrush, an Adobe Company, is the leading brand visibility platform, empowering marketers to command their online presence and create measurable impact. Built on the industry’s most expansive proprietary dataset, Semrush delivers AI-driven insights across SEO, Agentic Search Optimization, content marketing, paid media, and social strategy. Used by over 28 million users globally – from scaling startups to the Fortune 500 – Semrush provides the competitive intelligence needed to win visibility in an evolving digital landscape.

Pros

  • Features
  • Ease of Use
  • Keyword Research
  • Helpful
  • SEO Optimization
  • SEO Tools

Sensor Tower

Sensor Tower is a global provider of digital intelligence solutions, empowering companies to understand consumer behavior and market performance across mobile apps, digital platforms, web, and gaming ecosystems. Headquartered in San Francisco, Sensor Tower's insights are trusted by more than 2,500 enterprises worldwide.

Pros