G2 Vendor Directory

Semrush vs. G2 Marketing Solutions

A side-by-side comparison based on G2 review data.

MetricSemrush

by Adobe

G2 Marketing Solutions

by G2

Overall rating4.44.6
Review count4,2935,960
Ease of use8.59.3
Ease of setup8.89.1
Quality of support8.79.3
Meets requirements8.99.2
NPS64.38127177.413512
Small Business64.4%43.7%
Mid-Market29.1%37.6%
Enterprise6.5%18.6%
Total page views13,33530,493
Total LLM citations122,903130,091

Semrush

Semrush, an Adobe Company, is the leading brand visibility platform, empowering marketers to command their online presence and create measurable impact. Built on the industry’s most expansive proprietary dataset, Semrush delivers AI-driven insights across SEO, Agentic Search Optimization, content marketing, paid media, and social strategy. Used by over 28 million users globally – from scaling startups to the Fortune 500 – Semrush provides the competitive intelligence needed to win visibility in an evolving digital landscape.

Pros

  • Features
  • Ease of Use
  • Keyword Research
  • Helpful
  • SEO Optimization
  • SEO Tools

G2 Marketing Solutions

G2 is the world's largest and most trusted software marketplace. More than 90 million people annually — including employees at all of the Fortune 500 companies — use G2 to make smarter software decisions based on authentic peer reviews. Thousands of software and services companies of all sizes partner with G2 to build their reputation, manage their software spend, and grow their business.

Pros

  • Ease of Use
  • Helpful
  • Authenticity
  • Customer Support
  • User Reviews
  • Reviews