G2 Vendor Directory

Semrush vs. Demandbase One

A side-by-side comparison based on G2 review data.

MetricSemrush

by Adobe

Demandbase One

by Demandbase

Overall rating4.44.4
Review count4,2932,020
Ease of use8.58.7
Ease of setup8.88.5
Quality of support8.78.9
Meets requirements8.98.7
NPS64.38127157.150101
Small Business64.4%19.9%
Mid-Market29.1%48.0%
Enterprise6.5%32.1%
Total page views13,3354,000
Total LLM citations122,90326,664

Semrush

Semrush, an Adobe Company, is the leading brand visibility platform, empowering marketers to command their online presence and create measurable impact. Built on the industry’s most expansive proprietary dataset, Semrush delivers AI-driven insights across SEO, Agentic Search Optimization, content marketing, paid media, and social strategy. Used by over 28 million users globally – from scaling startups to the Fortune 500 – Semrush provides the competitive intelligence needed to win visibility in an evolving digital landscape.

Pros

  • Features
  • Ease of Use
  • Keyword Research
  • Helpful
  • SEO Optimization
  • SEO Tools

Demandbase One

Demandbase is the leading, enterprise-grade account-based GTM platform for sales and marketing teams designed to make every moment and every dollar count. Since creating the category in 2013, we have been pioneering technologies to sharpen revenue teams’ ability to confidently deliver the right message to the right customers at the right time. Powered by industry-leading data, our transparent and tunable AI-enhanced model, and integrations that meet your tech stack where it is, Demandbase helps you to take meaningful action confidently and efficiently.

Pros

  • Ease of Use
  • Lead Generation
  • Insights
  • Features
  • Intent Data
  • Analytics