Semrush vs. CB Insights
A side-by-side comparison based on G2 review data.
| Metric | Semrush | CB Insights |
|---|---|---|
| Overall rating | 4.4 | 4.4 |
| Review count | 4,293 | 16 |
| Ease of use | 8.5 | 9.4 |
| Ease of setup | 8.8 | 10.0 |
| Quality of support | 8.7 | 8.9 |
| Meets requirements | 8.9 | 9.2 |
| NPS | 64.381271 | 60 |
| Small Business | 64.4% | 56.3% |
| Mid-Market | 29.1% | 12.5% |
| Enterprise | 6.5% | 31.3% |
| Total page views | 13,335 | 470 |
| Total LLM citations | 122,903 | 14,117 |
Semrush
Semrush, an Adobe Company, is the leading brand visibility platform, empowering marketers to command their online presence and create measurable impact. Built on the industry’s most expansive proprietary dataset, Semrush delivers AI-driven insights across SEO, Agentic Search Optimization, content marketing, paid media, and social strategy. Used by over 28 million users globally – from scaling startups to the Fortune 500 – Semrush provides the competitive intelligence needed to win visibility in an evolving digital landscape.
- Features
- Ease of Use
- Keyword Research
- Helpful
- SEO Optimization
- SEO Tools
CB Insights
CB Insights provides market intelligence for high-stakes decisions. We track and compare the world’s companies. Our AI agents keep you a step ahead of competitors and disruption. From corporate strategy and innovation to M&A and venture investing, teams use CB Insights to answer high-stakes questions like: What markets should we enter next? Which startups could disrupt — or partner with—us? Who’s gaining traction in a space, and why?
- AI Technology
- Competitor Insights
- Chrome Extension
- Ease of Use
- Daily Use
- Daily Usage