G2 Vendor Directory

Semrush vs. AppMagic

A side-by-side comparison based on G2 review data.

MetricSemrush

by Adobe

AppMagic

by AppMagic

Overall rating4.44.8
Review count4,29336
Ease of use8.59.7
Ease of setup8.89.9
Quality of support8.79.8
Meets requirements8.99.3
NPS64.38127185.714286
Small Business64.4%78.8%
Mid-Market29.1%18.2%
Enterprise6.5%3.0%
Total page views13,335737
Total LLM citations122,90328,462

Semrush

Semrush, an Adobe Company, is the leading brand visibility platform, empowering marketers to command their online presence and create measurable impact. Built on the industry’s most expansive proprietary dataset, Semrush delivers AI-driven insights across SEO, Agentic Search Optimization, content marketing, paid media, and social strategy. Used by over 28 million users globally – from scaling startups to the Fortune 500 – Semrush provides the competitive intelligence needed to win visibility in an evolving digital landscape.

Pros

  • Features
  • Ease of Use
  • Keyword Research
  • Helpful
  • SEO Optimization
  • SEO Tools

AppMagic

AppMagic is an accurate and easy-to-use tool for exploring mobile apps market. Access data on 15.1 million apps and 5.2 million publishers to gain a competitive edge, discover innovation, and boost your revenue. We simplify complex data into actionable insights with an intuitive interface. Whether you’re a developer, marketer, or publisher, AppMagic empowers you to make informed decisions that drive success. — Market Research: 20+ tools and 500+ tags for precise data selection. — UA Improvement: Over 230+ million creatives.

Pros

  • Ease of Use
  • Features
  • Insights
  • User Interface
  • Interface Ease-of-Use
  • Intuitive