SAS Customer Intelligence 360 vs. Brand+ Marketplace (formerly Smaato)
A side-by-side comparison based on G2 review data.
| Metric | SAS Customer Intelligence 360 | Brand+ Marketplace (formerly Smaato) |
|---|---|---|
| Overall rating | 4.4 | 4.4 |
| Review count | 150 | 13 |
| Ease of use | 8.7 | 8.0 |
| Ease of setup | 8.2 | 9.3 |
| Quality of support | 9.0 | 9.4 |
| Meets requirements | 8.9 | 8.0 |
| NPS | 58.503401 | 66.666667 |
| Small Business | 22.0% | 30.0% |
| Mid-Market | 44.7% | 60.0% |
| Enterprise | 33.3% | 10.0% |
| Total page views | 469 | 56 |
| Total LLM citations | 3,881 | 23 |
SAS Customer Intelligence 360
SAS Customer Intelligence 360 is an AI-powered customer engagement platform that helps organizations connect customer data, decisions and delivery to create relevant, personalized experiences across every channel. The platform unifies audience management, customer journey orchestration, marketing decisioning, data activation and measurement in a single solution, enabling marketers to turn customer insights into real-time actions.
- Insights
- Ease of Use
- Analytics
- Features
- Capabilities
- Integrations
Brand+ Marketplace (formerly Smaato)
Smaato's digital ad tech platform is the only omnichannel ad server and monetization solution with controls to make monetization simple. Publishers can bring their first-party data and manage all inventory in one place. Marketers get access to the highest-quality inventory so they can reach audiences around the world and on any device. Headquartered in San Francisco, Smaato is part of Verve Group, a Media and Games Invest (MGI) company, with additional offices in Hamburg, New York, Beijing, and Singapore. Learn more at www.smaato.com