G2 Vendor Directory

Roku OneView (formerly Dataxu) vs. Signal

A side-by-side comparison based on G2 review data.

MetricRoku OneView (formerly Dataxu)

by Roku

Signal

by TransUnion

Overall rating3.84.2
Review count8616
Ease of use7.58.7
Ease of setup7.48.3
Quality of support8.68.9
Meets requirements8.09.1
NPS8.23529456.25
Small Business31.8%31.3%
Mid-Market41.2%37.5%
Enterprise27.1%31.3%
Total page views15256
Total LLM citations71257

Roku OneView (formerly Dataxu)

A single platform for marketers and content owners to reach more cord-cutters of any platform and measure performance using TV identity data from the No. 1 TV streaming platform in the US to manage to advertise. Advertisers can manage their entire campaigns – including OTT, linear TV, omnichannel, and more – all in one place, and can reach four in five homes in America with OneView Ad Platform.

Pros

    Signal

    Signal's technology empowers brands to create better experiences for their customers and greater business value for their enterprise, starting with the first-party data they already own. We help brands understand the consumer journey and deliver more empathetic, relevant and meaningful messages and experiences.

    Pros