G2 Vendor Directory

Roku OneView (formerly Dataxu) vs. Rayven

A side-by-side comparison based on G2 review data.

MetricRoku OneView (formerly Dataxu)

by Roku

Rayven

by Rayven

Overall rating3.84.9
Review count8629
Ease of use7.59.9
Ease of setup7.49.9
Quality of support8.69.9
Meets requirements8.010.0
NPS8.235294100
Small Business31.8%22.7%
Mid-Market41.2%54.5%
Enterprise27.1%22.7%
Total page views1521,648
Total LLM citations7121,068

Roku OneView (formerly Dataxu)

A single platform for marketers and content owners to reach more cord-cutters of any platform and measure performance using TV identity data from the No. 1 TV streaming platform in the US to manage to advertise. Advertisers can manage their entire campaigns – including OTT, linear TV, omnichannel, and more – all in one place, and can reach four in five homes in America with OneView Ad Platform.

Pros

    Rayven

    What is Rayven? Rayven is an operational software platform that delivers an AI data fabric - connecting every system, data source, and data stream across a business into a single managed environment, then letting teams build custom apps, AI agents, workflow automations, dashboards, and MCP servers for direct AI model connectivity on top.

    Pros

    • Ease of Use
    • Features
    • Automation
    • Customization
    • Data Management
    • Intuitive