G2 Vendor Directory

Roku OneView (formerly Dataxu) vs. Oracle Data Cloud

A side-by-side comparison based on G2 review data.

MetricRoku OneView (formerly Dataxu)

by Roku

Oracle Data Cloud

by Oracle

Overall rating3.84.0
Review count8642
Ease of use7.58.4
Ease of setup7.48.2
Quality of support8.68.6
Meets requirements8.08.9
NPS8.23529426.315789
Small Business31.8%31.0%
Mid-Market41.2%35.7%
Enterprise27.1%33.3%
Total page views15295
Total LLM citations71296

Roku OneView (formerly Dataxu)

A single platform for marketers and content owners to reach more cord-cutters of any platform and measure performance using TV identity data from the No. 1 TV streaming platform in the US to manage to advertise. Advertisers can manage their entire campaigns – including OTT, linear TV, omnichannel, and more – all in one place, and can reach four in five homes in America with OneView Ad Platform.

Pros

    Oracle Data Cloud

    Oracle Data Cloud helps advertisers connect with the right customer, personalize every interaction, and measure the effectiveness of each engagement. Oracle Data Cloud creates true cross-channel consumer understanding, so you know more about who your customers are, what they do, where they go, and what they buy.

    Pros

    • Analytics
    • User Interface
    • Ease of Use
    • Ease of Understanding