G2 Vendor Directory

Roku OneView (formerly Dataxu) vs. OnAudience.com - Data Management Platform

A side-by-side comparison based on G2 review data.

MetricRoku OneView (formerly Dataxu)

by Roku

OnAudience.com - Data Management Platform

by OnAudience

Overall rating3.84.8
Review count8631
Ease of use7.59.4
Ease of setup7.49.5
Quality of support8.69.8
Meets requirements8.09.3
NPS8.23529492
Small Business31.8%87.1%
Mid-Market41.2%12.9%
Enterprise27.1%0.0%
Total page views15258
Total LLM citations71247

Roku OneView (formerly Dataxu)

A single platform for marketers and content owners to reach more cord-cutters of any platform and measure performance using TV identity data from the No. 1 TV streaming platform in the US to manage to advertise. Advertisers can manage their entire campaigns – including OTT, linear TV, omnichannel, and more – all in one place, and can reach four in five homes in America with OneView Ad Platform.

Pros

    OnAudience.com - Data Management Platform

    OnAudience.com Data Management Platform is a technology platform that helps you take full control of all users' data you collect. The platform is used for collecting, organizing and activating big data sets from various sources - from your databases or from your partners’ sources. Thanks to the OnAudience.com DMP you can build any audience segment basing on such attributes as age, gender, income, interests or online behavior. You can also share your data with partners and use OnAudience database with billions of profiles.

    Pros