G2 Vendor Directory

Roku OneView (formerly Dataxu) vs. Nexxen

A side-by-side comparison based on G2 review data.

MetricRoku OneView (formerly Dataxu)

by Roku

Nexxen

by Nexxen

Overall rating3.83.8
Review count8651
Ease of use7.58.0
Ease of setup7.47.9
Quality of support8.68.2
Meets requirements8.08.3
NPS8.2352945.882353
Small Business31.8%12.0%
Mid-Market41.2%34.0%
Enterprise27.1%54.0%
Total page views152181
Total LLM citations712159

Roku OneView (formerly Dataxu)

A single platform for marketers and content owners to reach more cord-cutters of any platform and measure performance using TV identity data from the No. 1 TV streaming platform in the US to manage to advertise. Advertisers can manage their entire campaigns – including OTT, linear TV, omnichannel, and more – all in one place, and can reach four in five homes in America with OneView Ad Platform.

Pros

    Nexxen

    Nexxen is the advertising platform that delivers full-funnel performance powered by unique data and media. Comprised of a demand-side platform (“DSP”) and supply-side platform (“SSP”), with the Nexxen Data Platform at its core, we meet the demands of today’s converging media landscape with exclusive audience intelligence, automation and expertise. Learn more at nexxen.com

    Pros