Relative Insight vs. Canvs

Relative Insight delivers AI-powered text analysis to help brands and agencies generate customer, target audience and competitor intelligence from words. The platform delivers an efficient and scalable solution for uncovering actionable insights from survey open-ends, reviews, customer service transcripts and online conversations. Using technology originally developed in partnership with the British government to keep children safe online, our comparative approach reveals what makes audience groups and brands unique and similar to one another.

Businesses struggle to understand the true meaning behind customer feedback, and how to action it. Canvs solves this by using advanced AI to analyze unstructured data, turning complex customer sentiments into clear, actionable intelligence. By revealing the emotional drivers behind customer behavior, Canvs enables brands to make more empathetic, data-driven decisions that boost customer loyalty, drive innovation, and create deeper connections with their audience.