G2 Vendor Directory

Refiner vs. SMG - Service Management Group

A side-by-side comparison based on G2 review data.

MetricRefiner

by Refiner SASU

SMG - Service Management Group

by SMG - Service Management Group

Overall rating4.64.6
Review count2650
Ease of use9.38.8
Ease of setup8.98.5
Quality of support9.29.4
Meets requirements9.19.2
NPS76.92307770
Small Business54.2%14.0%
Mid-Market33.3%34.0%
Enterprise12.5%52.0%
Total page views118394
Total LLM citations3224,293

Refiner

In-product survey platform for web & mobile apps. Customize every aspect - design, targeting, logic - to get 4x higher response rates than clunky alternatives. Launch NPS, CES, CSAT, PMF surveys with advanced segmentation and 15+ integrations. Transform survey results into market-leading products and better customer retention.

Pros

  • Ease of Use
  • Easy Integrations
  • Easy Setup
  • Setup Ease
  • Time-saving
  • Integrations

SMG - Service Management Group

SMG delivers the future of Unified Experience Management®, empowering brands to engage customers and employees like never before. Powered by Ignite®, our AI-native platform, and the industry’s only software-with-a-service (SwaS) approach, SMG provides real-time, predictive intelligence that turns BX, CX, and EX insights into action. From gathering feedback during experience design to optimizing each interaction throughout the customer journey, SMG ensures every decision is backed by data rather than guesswork. Learn more at www.smg.com.

Pros

  • Customer Focus
  • Insights Generation
  • Helpful
  • Customer Insights
  • Data Quality
  • Customer Support