G2 Vendor Directory

RedEye vs. Data 360 (formerly Salesforce Data Cloud)

A side-by-side comparison based on G2 review data.

MetricRedEye

by Spotler Group

Data 360 (formerly Salesforce Data Cloud)

by Salesforce

Overall rating4.24.2
Review count86769
Ease of use8.37.9
Ease of setup8.37.6
Quality of support9.28.7
Meets requirements8.89.0
NPS41.17647142.090395
Small Business30.1%25.0%
Mid-Market41.0%40.1%
Enterprise28.9%34.9%
Total page views1863,234
Total LLM citations301724

RedEye

Born in 1997 and headquartered in the UK, RedEye is an AI driven marketing automation provider that uses data, technology and people to empower UK based B2C brands to drive strategies that attract, engage, convert and retain customers. We’re proud of our track record of generating significant ROI for our clients by providing them a sophisticated solution which enables them to better understand and respond to their customers.

Pros

  • Ease of Use
  • Automation Efficiency
  • Time Efficiency
  • Analytics Expertise
  • Helpful
  • Personalization Services

Data 360 (formerly Salesforce Data Cloud)

Data 360 is the system of context for the Agentic Enterprise. Natively built on the Salesforce platform, it connects every source of data you have—from data lakes to warehouses—creating a unified view of your business that your teams and AI agents can act on. And with Zero Copy capabilities, you get all of this without the cost or complexity of moving a single byte of data. Instead of relying on outdated information, your employees and AI agents operate from a complete, real-time understanding of your business exactly when it’s needed.

Pros

  • Platform Integration
  • Ease of Use
  • Easy Integration
  • Data Discovery
  • Integrations
  • Data Integration