G2 Vendor Directory

Qualtrics Market Research vs. Tracksuit

A side-by-side comparison based on G2 review data.

MetricQualtrics Market Research

by Qualtrics

Tracksuit

by Tracksuit

Overall rating4.44.7
Review count3,02051
Ease of use8.79.5
Ease of setup8.69.9
Quality of support8.99.7
Meets requirements9.19.0
NPS62.76595786.27451
Small Business22.0%52.0%
Mid-Market33.3%42.0%
Enterprise44.7%6.0%
Total page views2,380559
Total LLM citations2,7453,315

Qualtrics Market Research

Decision-grade insights at business speed. The AI-native research platform where research becomes the thing every decision runs through — not the thing every decision waits for. Most organizations are making high-stakes decisions — product launches, market entry, pricing, campaigns — without the market intelligence to back them up. Not because teams lack expertise, but because the tools and timelines they're working with were built for a slower era, and business decisions can't wait. • Eight to twelve weeks from question to answer. • Five to seven disconnected vendors per study.

Pros

  • Ease of Use
  • Survey Creation
  • Features
  • Intuitive
  • Ease of Creation
  • User Interface

Tracksuit

Make smarter marketing decisions with Tracksuit's beautiful, affordable, always-on brand tracking software. Use Tracksuit to measure and communicate the value of your brand building activities. All at a fraction of the cost of traditional brand tracking providers. Tracksuit has a dashboard you'll love to look at. Toggle between views of your data for a holistic overview of brand health and extract easy-to-understand insights to present to your team. Get a good read on your brand’s performance across the entire year—not a single point in time—with continuous consumer surveys.

Pros