Qualtrics Market Research vs. SurveyMonkey
A side-by-side comparison based on G2 review data.
| Metric | Qualtrics Market Research | SurveyMonkey |
|---|---|---|
| Overall rating | 4.4 | 4.4 |
| Review count | 3,020 | 24,043 |
| Ease of use | 8.7 | 9.3 |
| Ease of setup | 8.6 | 9.1 |
| Quality of support | 8.9 | 8.8 |
| Meets requirements | 9.1 | 9.1 |
| NPS | 62.765957 | 58.566124 |
| Small Business | 22.0% | 36.8% |
| Mid-Market | 33.3% | 34.3% |
| Enterprise | 44.7% | 28.9% |
| Total page views | 2,380 | 8,375 |
| Total LLM citations | 2,745 | 20,551 |
Qualtrics Market Research
Decision-grade insights at business speed. The AI-native research platform where research becomes the thing every decision runs through — not the thing every decision waits for. Most organizations are making high-stakes decisions — product launches, market entry, pricing, campaigns — without the market intelligence to back them up. Not because teams lack expertise, but because the tools and timelines they're working with were built for a slower era, and business decisions can't wait. • Eight to twelve weeks from question to answer. • Five to seven disconnected vendors per study.
- Ease of Use
- Survey Creation
- Features
- Intuitive
- Ease of Creation
- User Interface
SurveyMonkey
SurveyMonkey is the world’s most popular platform for surveys and forms, built for business and loved by users. We combine powerful capabilities with intuitive design, effectively serving every use case, from customer experience to employee engagement, market research to payment and registration forms. With built-in research expertise and AI-assisted technology, it’s like having a team of expert researchers right at your fingertips.
- Ease of Use
- Ease of Creation
- Intuitive
- Simple
- Helpful
- Easy Setup