G2 Vendor Directory

Backstory vs. Aviso

A side-by-side comparison based on G2 review data.

MetricBackstory

by Backstory

Aviso

by Aviso, Inc.

Overall rating4.54.3
Review count630992
Ease of use9.08.6
Ease of setup8.68.6
Quality of support9.29.2
Meets requirements8.98.8
NPS67.71004954.026504
Small Business10.7%8.2%
Mid-Market35.0%45.9%
Enterprise54.4%45.8%
Total page views1,0182,335
Total LLM citations2,77510,453

Backstory

Backstory (formerly People.ai) is the Revenue Answers Platform for GTM leaders. Revenue leaders ask the same questions every day: Is this deal real? Where's my risk? What do I focus on next? Backstory gives you straight answers - grounded in 100% of actual revenue activity, not CRM guesses. With more than a decade of training AI models on billions of sales interactions, Backstory connects every signal to the right accounts and opportunities and delivers answers where you already work - whether that's your CRM, Claude, Copilot, or other AI tools you already use.

Pros

  • Helpful
  • Customer Support
  • Ease of Use
  • Intuitive
  • Easy Setup
  • Customization

Aviso

Aviso is a leading AI revenue platform, highly regarded by enterprise giants such as Honeywell, Microsoft GitHub, HPE, and Citi for its exceptional ability to close deals, boost revenue growth, and mitigate risks. By merging human expertise with cutting-edge AI, Aviso consistently delivers remarkable results, including a 40% increase in deal win rates, a 15-36% rise in revenue, and 30% savings in CRM expenses.

Pros

  • Ease of Use
  • Forecasting
  • Features
  • User Interface
  • Efficiency
  • Time-saving