Pega Customer Engagement Suite vs. Fluency
A side-by-side comparison based on G2 review data.
| Metric | Pega Customer Engagement Suite | Fluency |
|---|---|---|
| Overall rating | 4.6 | 4.3 |
| Review count | 10 | 312 |
| Ease of use | 8.7 | 7.8 |
| Ease of setup | 9.2 | 7.5 |
| Quality of support | 9.4 | 9.0 |
| Meets requirements | 9.8 | 8.6 |
| NPS | 80 | 49.354839 |
| Small Business | 50.0% | 26.5% |
| Mid-Market | 30.0% | 58.2% |
| Enterprise | 20.0% | 15.3% |
| Total page views | 136 | 1,680 |
| Total LLM citations | 105 | 5,038 |
Pega Customer Engagement Suite
Pega's Customer Engagement Suite includes Pega Marketing to engage customers with real-time one-to-one marketing on any channel, Pega Sales Automation to intelligently guide sales professionals and streamline the sales process using AI, and Pega Customer Service to deliver end-to-end service across the entire customer journey. These applications leverage Pega’s proven AI via the Customer Decision Hub– our unified, always-on, customer brain.
- Ease of Use
- Decision Making
- Journey Management
- Customer Engagement
- Workflows
- Personalization
Fluency
Fluency is the Agentic Advertising Operating System built to turn fragmented, manual ad operations into governed, scalable execution. Fluency provides the infrastructure top agencies and brands need to integrate, automate and orchestrate advertising across every channel. This includes centralized connections to major walled gardens including Google, Meta, Microsoft and TikTok— as well as top programmatic platforms like The Trade Desk, DV360, and Basis.
- Ease of Use
- Efficiency
- Campaign Management
- Budget Management
- Customer Support
- Time-saving