#paid vs. NeoReach

#paid is creator infrastructure for enterprise consumer brands. All the processes, playbooks, and workflow tools, for brands and creators, live with #paid’s technology and our team of experts, so you're not starting every campaign from zero, stitching together new vendors, point solutions, and scraped databases. With #paid, the program gets smarter and more effective the longer you run it because data, insights, and relationships with creators carry through. We work with the brands you know: Coca-Cola, Virgin Voyages, and a bunch of others.

NeoReach is the influencer marketing agency behind campaigns for NVIDIA, Netflix, Walmart, Airbnb and The New York Times. Since 2013, the company has managed more than $350 million in influencer spend. NeoReach combines campaign strategy and execution with proprietary creator data and software. Its technology draws on an index of more than 250 million creator profiles, helping the team assess audience fit, identify relevant creators, detect suspicious engagement and measure campaign performance. That research informs who gets selected, how the campaign is planned and where the budget goes.