G2 Vendor Directory

#paid vs. LTK

A side-by-side comparison based on G2 review data.

Metric#paid

by #paid

LTK

by LTK

Overall rating4.74.0
Review count43194
Ease of use9.38.5
Ease of setup9.29.3
Quality of support9.58.8
Meets requirements9.38.0
NPS80.99762535.483871
Small Business81.9%48.9%
Mid-Market13.7%28.7%
Enterprise4.4%22.3%
Total page views1,060856
Total LLM citations5,29313,363

#paid

#paid is creator infrastructure for enterprise consumer brands. All the processes, playbooks, and workflow tools, for brands and creators, live with #paid’s technology and our team of experts, so you're not starting every campaign from zero, stitching together new vendors, point solutions, and scraped databases. With #paid, the program gets smarter and more effective the longer you run it because data, insights, and relationships with creators carry through. We work with the brands you know: Coca-Cola, Virgin Voyages, and a bunch of others.

Pros

  • Ease of Use
  • Time-saving
  • Campaign Management
  • Creativity
  • Quality
  • Payout Efficiency

LTK

LTK is the community where Creators run their businesses and personally share their content with 40M avid monthly shoppers, who can scale brand awareness and sales faster. LTK pioneered an industry over 13 years ago. Founded by a Creator to help brands and lifestyle Creators monetize the digital space - resulting in nearly 1,100 LTK millionaires across brands and Creators. Today, LTK is a global community of more than 800 team members, top-tier Creators, 8,000 retailers, and 1 million brands across more than 165 countries.

Pros

  • Influencer Management