G2 Vendor Directory

Oracle Data Cloud vs. Roku OneView (formerly Dataxu)

A side-by-side comparison based on G2 review data.

MetricOracle Data Cloud

by Oracle

Roku OneView (formerly Dataxu)

by Roku

Overall rating4.03.8
Review count4286
Ease of use8.47.5
Ease of setup8.27.4
Quality of support8.68.6
Meets requirements8.98.0
NPS26.3157898.235294
Small Business31.0%31.8%
Mid-Market35.7%41.2%
Enterprise33.3%27.1%
Total page views95152
Total LLM citations96712

Oracle Data Cloud

Oracle Data Cloud helps advertisers connect with the right customer, personalize every interaction, and measure the effectiveness of each engagement. Oracle Data Cloud creates true cross-channel consumer understanding, so you know more about who your customers are, what they do, where they go, and what they buy.

Pros

  • Analytics
  • User Interface
  • Ease of Use
  • Ease of Understanding

Roku OneView (formerly Dataxu)

A single platform for marketers and content owners to reach more cord-cutters of any platform and measure performance using TV identity data from the No. 1 TV streaming platform in the US to manage to advertise. Advertisers can manage their entire campaigns – including OTT, linear TV, omnichannel, and more – all in one place, and can reach four in five homes in America with OneView Ad Platform.

Pros