G2 Vendor Directory

Optiyol Route Optimizer vs. Badger Maps

A side-by-side comparison based on G2 review data.

MetricOptiyol Route Optimizer

by Optiyol

Badger Maps

by Badger Maps, Inc

Overall rating4.94.7
Review count28353
Ease of use9.99.3
Ease of setup9.59.3
Quality of support9.79.6
Meets requirements9.69.2
NPS96.29629681.196581
Small Business39.3%68.1%
Mid-Market35.7%24.4%
Enterprise25.0%7.5%
Total page views1381,280
Total LLM citations828,582

Optiyol Route Optimizer

Optiyol is a logistics technology firm founded by a team of operations researchers to tackle real-life planning challenges. Optiyol’s route optimization software reduces transportation costs and improves visibility for logistics, e-commerce, CPG, F&B, manufacturing and retail companies in their last-mile, long-haul and middle-mile operations. Compared to traditional methods, Optiyol reduces fuel costs by 15-25% and fleet size by 5-10%, while also improving on-time delivery rates by 20-30%.

Pros

    Badger Maps

    The mobile-first field sales platform that makes every rep better and every team stronger. Badger Maps gives outside sales teams everything they need to plan smarter, execute better, capture more data, and scale what's working — all from a mobile app built for life on the road. Plan the perfect day before you leave the driveway - Build optimized multi-stop routes around your highest-priority accounts automatically or let AI plan your entire week overnight for you - Every account, contact, lead, and opportunity is visible on an interactive map, colorized by priority, last visit date, or any

    Pros

    • Ease of Use
    • Mapping Features
    • Route Optimization
    • Route Planning
    • Customer Support
    • Time-saving