G2 Vendor Directory

Optinly vs. ActiveCampaign

A side-by-side comparison based on G2 review data.

MetricOptinly

by GoZen Technologies

ActiveCampaign

by ActiveCampaign

Overall rating4.44.4
Review count8414,827
Ease of use9.28.5
Ease of setup9.28.3
Quality of support9.38.7
Meets requirements9.38.9
NPS72.61904863.188467
Small Business100.0%92.0%
Mid-Market0.0%7.1%
Enterprise0.0%0.9%
Total page views4012,380
Total LLM citations15171,147

Optinly

Optinly is a popup builder designed to help businesses engage website visitors and boost conversions without requiring design or development expertise. By offering a range of customizable popup types and advanced targeting options, Optinly enables users to create personalized campaigns that align with specific marketing goals, such as growing email lists, increasing sales, and reducing cart abandonment.

Pros

  • Ease of Use
  • Easy Setup
  • Reporting
  • Intuitive
  • Email Marketing
  • Templates

ActiveCampaign

ActiveCampaign is the autonomous marketing platform built to transform how marketers, agencies, and business owners work. Use Active Intelligence to power goal-aware automations and orchestrate personalized experiences across email, SMS, and WhatsApp. Effortlessly integrate with 1000+ apps, uncover deep performance insights, and optimize your workflows so you win every day. - Autonomous marketing Built on the foundation of marketing automation, fuel your marketing strategy and customer journeys with AI-driven execution, optimization, and insight at every step.

Pros

  • Ease of Use
  • Automation
  • Automations
  • Automation Features
  • Features
  • Email Marketing