G2 Vendor Directory

Opera Ads vs. mediasmart

A side-by-side comparison based on G2 review data.

MetricOpera Ads

by Opera

mediasmart

by mediasmart

Overall rating4.04.4
Review count1678
Ease of use9.08.4
Ease of setup9.28.5
Quality of support9.19.1
Meets requirements8.68.3
NPS31.2560.273973
Small Business62.5%72.4%
Mid-Market18.8%22.4%
Enterprise18.8%5.3%
Total page views7159
Total LLM citations15272

Opera Ads

Opera Ads, the advertising platform by global web innovator Opera, powers advertising with extensive reach, user-centric engagement, and dedicated global support. It fuels monetization and user engagement through a comprehensive suite of products that includes Premium Ad Solutions, offering premium placements specific to Opera browsers, a demand-side platform (DSP) and a supply-side platform (SSP). The platform allows advertisers to leverage a vast audience across various channels, all within a brand-safe environment.

Pros

  • Ease of Use
  • Audience Targeting
  • Simple
  • Audience Reach
  • Setup Ease
  • Results Performance

mediasmart

mediasmart is an omnichannel programmatic platform that empowers marketers to integrate the consumer journey across connected devices like mobile, CTV, and DOOH. By leveraging online and offline behavioural signals mediasmart helps to better target and personalize brand message to deliver a unified and impactful communication. Marketers have the ability to use the platform on self-serve, managed-serve, or by building their own solutions on top of its open APIs. For more information visit www.mediasmart.io

Pros

  • Ease of Use
  • Creativity
  • Audience Targeting
  • Understanding
  • Results Delivery
  • Versatility