G2 Vendor Directory

Opera Ads vs. Basis

A side-by-side comparison based on G2 review data.

MetricOpera Ads

by Opera

Basis

by Basis Technologies

Overall rating4.04.5
Review count16290
Ease of use9.08.5
Ease of setup9.28.4
Quality of support9.19.6
Meets requirements8.68.9
NPS31.2564.661654
Small Business62.5%64.8%
Mid-Market18.8%27.9%
Enterprise18.8%7.2%
Total page views71662
Total LLM citations1524,169

Opera Ads

Opera Ads, the advertising platform by global web innovator Opera, powers advertising with extensive reach, user-centric engagement, and dedicated global support. It fuels monetization and user engagement through a comprehensive suite of products that includes Premium Ad Solutions, offering premium placements specific to Opera browsers, a demand-side platform (DSP) and a supply-side platform (SSP). The platform allows advertisers to leverage a vast audience across various channels, all within a brand-safe environment.

Pros

  • Ease of Use
  • Audience Targeting
  • Simple
  • Audience Reach
  • Setup Ease
  • Results Performance

Basis

Basis is everything you need to plan, buy, analyze and streamline your best-performing digital media campaigns. Basis is more than just streamlined media buying—Basis is a comprehensive and automated digital media platform. Using Basis means you can manage direct, programmatic, search & social through a single interface. With robust business intelligence, workflow automation, search & social integrations, and a top-rated DSP powered by artificial intelligence, it's a platform you can run your entire digital business on top of.

Pros

  • Features
  • Ease of Use
  • Account Management
  • Reps Support
  • Team Helpfulness
  • Helpful