G2 Vendor Directory

OnAudience.com - Data Management Platform vs. Roku OneView (formerly Dataxu)

A side-by-side comparison based on G2 review data.

MetricOnAudience.com - Data Management Platform

by OnAudience

Roku OneView (formerly Dataxu)

by Roku

Overall rating4.83.8
Review count3186
Ease of use9.47.5
Ease of setup9.57.4
Quality of support9.88.6
Meets requirements9.38.0
NPS928.235294
Small Business87.1%31.8%
Mid-Market12.9%41.2%
Enterprise0.0%27.1%
Total page views58152
Total LLM citations47712

OnAudience.com - Data Management Platform

OnAudience.com Data Management Platform is a technology platform that helps you take full control of all users' data you collect. The platform is used for collecting, organizing and activating big data sets from various sources - from your databases or from your partners’ sources. Thanks to the OnAudience.com DMP you can build any audience segment basing on such attributes as age, gender, income, interests or online behavior. You can also share your data with partners and use OnAudience database with billions of profiles.

Pros

    Roku OneView (formerly Dataxu)

    A single platform for marketers and content owners to reach more cord-cutters of any platform and measure performance using TV identity data from the No. 1 TV streaming platform in the US to manage to advertise. Advertisers can manage their entire campaigns – including OTT, linear TV, omnichannel, and more – all in one place, and can reach four in five homes in America with OneView Ad Platform.

    Pros