G2 Vendor Directory

NewGrove Periscope vs. Zeta Marketing Platform

A side-by-side comparison based on G2 review data.

MetricNewGrove Periscope

by NewGrove

Zeta Marketing Platform

by Zeta Global

Overall rating4.14.0
Review count11117
Ease of use8.38.0
Ease of setup9.07.9
Quality of support7.98.2
Meets requirements8.88.2
NPS36.36363631.578947
Small Business18.2%16.5%
Mid-Market9.1%45.2%
Enterprise72.7%38.3%
Total page views151,324
Total LLM citations015,082

NewGrove Periscope

NewGrove uses analytical tools to provide location-based customer intelligence for marketing and strategic business decisions

Pros

    Zeta Marketing Platform

    Zeta Global (NYSE: ZETA) is the AI Marketing Cloud that leverages advanced artificial intelligence and trillions of consumer signals to make it easier for marketers to acquire, grow, and retain customers more efficiently. Through the Zeta Marketing Platform (ZMP), our vision is to make sophisticated marketing simple by unifying identity, intelligence, and omnichannel activation into a single platform – powered by one of the industry’s largest proprietary databases and AI.

    Pros

    • Ease of Use
    • Customer Support
    • Features
    • Helpful
    • Performance Results
    • User Interface