G2 Vendor Directory

Neustar Marketshare vs. SAS Customer Intelligence 360

A side-by-side comparison based on G2 review data.

MetricNeustar Marketshare

by Neustar

SAS Customer Intelligence 360

by SAS Institute

Overall rating3.84.4
Review count17150
Ease of use8.68.7
Ease of setup7.18.2
Quality of support8.49.0
Meets requirements8.88.9
NPS11.76470658.503401
Small Business64.7%22.0%
Mid-Market17.6%44.7%
Enterprise17.6%33.3%
Total page views121469
Total LLM citations213,881

Neustar Marketshare

Neustar Unified Analytics is a holistic marketing measurement, analytics and attribution solution that helps you derive real, actionable insights from an integrated view of your customers' journeys to truly understand the impact of all your marketing, no matter where and how it happens.

Pros

    SAS Customer Intelligence 360

    SAS Customer Intelligence 360 is an AI-powered customer engagement platform that helps organizations connect customer data, decisions and delivery to create relevant, personalized experiences across every channel. The platform unifies audience management, customer journey orchestration, marketing decisioning, data activation and measurement in a single solution, enabling marketers to turn customer insights into real-time actions.

    Pros

    • Insights
    • Ease of Use
    • Analytics
    • Features
    • Capabilities
    • Integrations