G2 Vendor Directory

Netsertive vs. AdRoll ABM (Formerly RollWorks)

A side-by-side comparison based on G2 review data.

MetricNetsertive

by Netsertive

AdRoll ABM (Formerly RollWorks)

by NextRoll

Overall rating3.74.3
Review count10660
Ease of use7.38.7
Ease of setup5.78.6
Quality of support8.09.1
Meets requirements7.78.6
NPS1049.467275
Small Business20.0%27.4%
Mid-Market40.0%57.9%
Enterprise40.0%14.7%
Total page views321,457
Total LLM citations309,026

Netsertive

Netsertive is the leader in multi-location digital marketing technology, empowering brands and locations to transform fragmented, siloed digital marketing into a unified, data-driven growth engine that maximizes local leads and revenue. Its Mulit-Location Experience (MLX) Platform drives digital presence (reviews, local listings, maps, social), media channels (search, social, display, video, connected TV), localized content (location microsites, promotions pages) and critical integrated capabilities (lead routing, call tracking, conversion optimization, CRM/lead integration) across all of the

Pros

    AdRoll ABM (Formerly RollWorks)

    AdRoll is a connected advertising platform designed to assist growth-oriented marketers in navigating the complexities of digital advertising. This software solution provides a comprehensive suite of tools that empower mid-sized businesses to transform intricate marketing challenges into clear strategies that drive customer engagement and conversion. By leveraging advanced artificial intelligence, AdRoll streamlines the advertising process, enabling users to focus on achieving their business goals.

    Pros

    • Ease of Use
    • Audience Targeting
    • Targeting
    • Intent Data
    • Customer Support
    • Helpful