G2 Vendor Directory

needls. vs. AdRoll ABM (Formerly RollWorks)

A side-by-side comparison based on G2 review data.

Metricneedls.

by Needls.com

AdRoll ABM (Formerly RollWorks)

by NextRoll

Overall rating3.44.3
Review count49660
Ease of use8.48.7
Ease of setup7.78.6
Quality of support7.59.1
Meets requirements7.18.6
NPS27.08333349.467275
Small Business93.9%27.4%
Mid-Market4.1%57.9%
Enterprise2.0%14.7%
Total page views261,457
Total LLM citations69,026

needls.

Needls. is the easiest and most effective way to advertise on Facebook and Instagram. Using Data Science and Artificial Intelligence, needls is able to create, target and optimize advertising campaigns automatically, 24/7. We took intuitiveness from the best advertising platforms, the brains from the brightest ad agency minds and created a "done-for-you" platform that automates social media advertising for your business!

Pros

    AdRoll ABM (Formerly RollWorks)

    AdRoll is a connected advertising platform designed to assist growth-oriented marketers in navigating the complexities of digital advertising. This software solution provides a comprehensive suite of tools that empower mid-sized businesses to transform intricate marketing challenges into clear strategies that drive customer engagement and conversion. By leveraging advanced artificial intelligence, AdRoll streamlines the advertising process, enabling users to focus on achieving their business goals.

    Pros

    • Ease of Use
    • Audience Targeting
    • Targeting
    • Intent Data
    • Customer Support
    • Helpful