G2 Vendor Directory

Moz Pro vs. Similarweb

A side-by-side comparison based on G2 review data.

MetricMoz Pro

by Moz

Similarweb

by Similarweb

Overall rating4.34.4
Review count6081,243
Ease of use8.88.8
Ease of setup9.08.9
Quality of support8.88.9
Meets requirements8.78.7
NPS52.60504262.663399
Small Business58.4%24.8%
Mid-Market33.3%42.3%
Enterprise8.3%32.9%
Total page views6995,066
Total LLM citations22,77670,090

Moz Pro

Moz Pro: Smarter SEO Made Simple Moz Pro is an all-in-one SEO platform designed to help you grow your online visibility, drive high-quality traffic, and make confident, data-backed decisions—without needing to be a technical SEO expert. With intuitive tools and clear reporting, Moz Pro makes it easy to manage SEO across your website, track keyword performance, analyze competitors, and identify opportunities that can directly impact your bottom line. Target the Right Keywords Use Moz’s Keyword Explorer to uncover valuable keyword opportunities based on search volume, difficulty, and intent.

Pros

  • User-Friendly
  • Keyword Research
  • Data Accuracy
  • Intuitive
  • Ease of Use
  • Detailed Reporting

Similarweb

At Similarweb, we are committed to unlocking the full potential of the digital landscape. Our solutions span a wide array of digital needs, from comprehensive competitive analysis across all marketing channels to Gen AI visibility, to large-scale data insights. With Similarweb, you gain access to: - Extensive Data Coverage: Explore over 1 billion websites, 8 million apps, and 3 million brands. - Real-Time Insights: Stay ahead with real-time data on 5 billion search terms, 250 million display ads, and 10 billion content pages.

Pros

  • Ease of Use
  • Insights
  • Traffic Analysis
  • Competitor Analysis
  • Features
  • Valuable Insights