G2 Vendor Directory

Moloco vs. Innovid

A side-by-side comparison based on G2 review data.

MetricMoloco

by Moloco, Inc

Innovid

by Mediaocean

Overall rating4.34.1
Review count15384
Ease of use8.18.2
Ease of setup7.98.3
Quality of support8.69.1
Meets requirements8.68.5
NPS5039.841689
Small Business33.3%16.0%
Mid-Market53.3%42.1%
Enterprise13.3%41.9%
Total page views353750
Total LLM citations2,1304,082

Moloco

Moloco’s mission is to empower businesses of all sizes to grow through operational machine learning. With Moloco’s machine learning platform for growth and performance, every app publisher, commerce marketplace, and streaming business can now unlock the value of their unique, first-party data. Moloco was founded in 2013 by a team of machine learning engineers and has offices throughout the US, the UK, Germany, Korea, China, India, Japan, and Singapore. * Moloco Ads enables performance marketers to scale user acquisition for mobile apps through our advanced machine learning models.

Pros

  • User Interface
  • Account Management
  • Easy Integrations
  • Simple
  • Integrations
  • Time Management

Innovid

Innovid is the leading omnichannel advertising platform, empowering marketers to create, deliver, measure, and optimize ad-supported experiences. At the core of Innovid is NIVO, powering AI agents and orchestration to activate, adapt, and optimize campaigns across the advertising lifecycle. As part of Mediaocean, Innovid is tied into Prisma, the industry’s core ad infrastructure for planning, buying, and billing, as well as Protected for verification, fraud detection, and brand safety. Visit www.innovid.com to learn more.

Pros

  • Ease of Use
  • User Interface
  • Campaign Management
  • Ad Management
  • Intuitive
  • Features